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Artist and Photographer
A Creative Vision Empowered by Seamless Web Design
When technical hurdles slowed down the client's vibrant photography and artwork platform, Permission Marketing stepped in to optimize, simplify, and accelerate her online presence.
The Client at a Glance
Company - Self-employed artist and photographer
Headquarters - Atlanta, GA
Industry - Art & Photography
Employees - Self-employed
Business Purpose-
The client is an Atlanta-based artist whose work spans heavy photography and art. Her website is her digital gallery—a critical component of her business identity. It allows her to showcase her creativity and her audience to engage with her artistic vision.
THE CHALLENGE
The client's website was filled with rich, high-quality content but was facing technical challenges that held back its full potential.
The website’s performance was hampered by slow load times and frequent bugs, which created friction for visitors trying to explore her work.
Additionally, managing third-party software for content management was a complicated task, often requiring technical support that took time away from her focus on art.
The website’s performance was hampered by slow load times and frequent bugs, which created friction for visitors trying to explore her work.
Additionally, managing third-party software for content management was a complicated task, often requiring technical support that took time away from her focus on art.
THE GOAL
Streamline and optimize the client's website's performance, resolve persistent bugs, and reduce technical roadblocks — allowing her artistry to shine without the weight of technical issues.
PERMISSION GRANTED
The client gave Permission Marketing the green light to step in and make essential changes.
We were tasked with not only resolving technical problems but also made sure her site became a fast, smooth platform capable of handling large volumes of content - all while keeping her creative vision intact.
We were tasked with not only resolving technical problems but also made sure her site became a fast, smooth platform capable of handling large volumes of content - all while keeping her creative vision intact.
KEY ACTIONS AND SOLUTIONS
Website Optimization
We worked on technical configurations, updating her hosting and optimizing the site to handle her vast content library — primarily heavy photography and artwork. This allowed the website to load faster, reducing visitor wait times.
Intermediary Role
We acted as the intermediary between the client and her third-party software providers, translating technical jargon into actionable solutions. This helped streamline communication and led to more effective resolutions to ongoing issues.
Bug Fixes
Pesky bugs that had been popping up on the site were identified and resolved, providing smoother operation and a better user experience.
Hosting and Maintenance
Permission Marketing took over hosting responsibilities, ensuring consistent uptime and performance for the website. While we are not responsible for full-time site maintenance, we are on call for any further needs that arise, keeping the site "juiced" and ready for action.
THE RESULTS
Since we stepped in, the client's website now runs smoothly and quickly, with her content effortlessly showcased to her audience.
The frustrating bugs that once held her back have disappeared, and the load times have significantly improved, giving her clients immediate access to her work.
As a result:
Our solutions have empowered her website to function as the efficient and professional platform her artistry deserves.
The frustrating bugs that once held her back have disappeared, and the load times have significantly improved, giving her clients immediate access to her work.
As a result:
- Faster load times: Reduced waiting for visitors, improving overall engagement with her portfolio.
- Problem-free operation: The site is no longer bogged down by persistent technical issues.
- Seamless management: The client can now focus on her art, not the tech.
Our solutions have empowered her website to function as the efficient and professional platform her artistry deserves.
Want to Learn More?
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Email connect@permission.marketing.
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