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Executive Search Firm
Elevating an Executive Search Firm's Digital Presence
How Permission Marketing helped the client transform their digital platform to reach their target audience with clarity and control.
The Client at a Glance
Headquarters - Atlanta, GA
Industry - Executive Search
Business Purpose-
The client specializes in connecting businesses with top-tier executive talent. Their purpose revolves around delivering personalized executive search services, and producing high-quality content that speaks directly to their target audience.
THE CHALLENGE
The client had a wealth of high-quality content but needed help for it to reach their target audience effectively on their own platform.
While their messaging had seen success on platforms like LinkedIn, they wanted that same impact on their website.
Additionally, as the company grew, their website needed to evolve to meet new business objectives.
While their messaging had seen success on platforms like LinkedIn, they wanted that same impact on their website.
Additionally, as the company grew, their website needed to evolve to meet new business objectives.
PERMISSION GRANTED
The client gave Permission Marketing the opportunity to enhance their digital platform, allowing us to guide them through a mix of SEO research, content strategy, and web design improvements.
They gave us permission to take their digital presence to the next level and get their content to their audience with impact and precision, all while maintaining control over their own platform.
They gave us permission to take their digital presence to the next level and get their content to their audience with impact and precision, all while maintaining control over their own platform.
KEY ACTIONS AND SOLUTIONS
Website Strategy & Design
We worked closely with the client to develop and implement strategic web design changes, creating a user-friendly platform that aligned with their evolving business needs.
SEO and Content Strategy
Our team provided SEO research and planning, helping optimize their content so that it was not only engaging but also performed well on Google. We assisted in refining their content strategy, focusing on their target market and ensuring their messaging was presented in a purposeful way.
Ongoing Development
As the client’s business needs grew, we revisited their platform to make iterative changes, adapting it to their new goals and ensuring that their website remained a strong reflection of their business direction.
THE RESULTS
The client experienced positive growth in their digital presence, successfully transitioning the clarity and success of their LinkedIn messaging to a platform they owned and controlled.
By partnering with Permission Marketing, they were able to:
By partnering with Permission Marketing, they were able to:
- Improve their website’s functionality, allowing their content to be displayed clearly and purposefully for their audience.
- Reach their target market more effectively, with SEO-optimized content that resonated with both Google and their target audience.
- Build a platform for future growth, continuously evolving as their business needs changed.
Want to Learn More?
We'd love to learn about you.
To collaborate:
Contact Us OR
Email connect@permission.marketing.
To see more of our work, check out our work with a local artist and photographer and an online store.
To collaborate:
Contact Us OR
Email connect@permission.marketing.
To see more of our work, check out our work with a local artist and photographer and an online store.
