Restoration Service
Transforming a Restoration Business with SEO and Website Redesign
This company is a Marietta-based restoration company, faced the challenge of an outdated website that limited their ability to reach a growing mobile audience. Permission Marketing stepped in to rebuild their online presence, leading to a significant increase in traffic and leads.
THE CLIENT AT A GLANCE

Headquarters - Marietta, GA

Industry - Restoration Services (Mold Removal, Emergency Restoration) and Renovation

Location - Marietta, GA

Business Purpose-

This house restoration company is dedicated to restoring homes and businesses after significant damage, whether from mold, floods, or other emergencies. Their mission is to provide comprehensive, reliable restoration services that bring properties back to life.
THE CHALLENGE
The client had an older website that was functional but increasingly inadequate in a rapidly shifting digital landscape.

With the rise of mobile usage, their site struggled to meet modern demands, particularly in mobile optimization.

This limitation resulted in lower traffic and fewer leads, hindering their growth in an industry where being accessible and visible online is important.

PERMISSION GRANTED
The client allowed Permission Marketing to step in and improve their online presence. We started by working on SEO and then completely redesigned their website.

The goal was to optimize their online platform to meet the needs of both desktop and mobile users, thereby unlocking new growth opportunities.

KEY ACTIONS AND SOLUTIONS

SEO and Content Creation

We began by improving the client’s content and optimizing their website for search engines. This involved meticulous keyword research, content development, and on-page SEO improvements that positioned the client more prominently in local search results.

Website Redesign

As the initial SEO efforts took hold, it became clear that a full website redesign was necessary. We transformed their outdated site into a modern, mobile-friendly platform. This redesign was essential in meeting the growing demand in mobile traffic, which had surged to nearly 50% of their user base.

Local SEO Focus

We also implemented a local SEO strategy tailored to the client’s service area, ensuring they appeared in relevant local searches and could effectively compete in their market.
THE RESULTS
The redesign and SEO efforts led to remarkable growth for the company. The new mobile-friendly website not only doubled the traffic but also significantly increased the number of leads.
Google recognized the site’s improved usability, particularly for mobile users, and rewarded the client with higher rankings and greater visibility.

01 Traffic Increase

The redesign and SEO unlocked additional traffic from mobile users, contributing to a doubling of overall website traffic.

02 Lead Generation

The improvements resulted in a substantial lift in leads, positioning the client to better serve its community with prompt, effective restoration services.

03 Long-Term Foundation

The work done by Permission Marketing provided the company with a solid digital foundation, supporting their continued success in attracting and converting clients.
Want to Learn More?

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To see more of our work, check out how we served a security services company.

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