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Textiles & Interior Design company
Simplifying Custom Solutions for a Growing Creative Business
When this textile and interior design company needed to streamline operations and simplify customer interactions, Permission Marketing was there to serve with custom solutions.
THE CLIENT AT A GLANCE
Company - Textiles & Interior Design Company
Business Purpose-
The client is an interior designer with a passion for translating her watercolor paintings into beautiful textile designs. The business serves a diverse clientele, offering custom patterns and textiles with a focus on quality and creativity.
THE CHALLENGE
The client faced a complex challenge: managing different customer profiles with unique needs, while also dealing with the time-consuming task of back-and-forth communications about orders and logistics.
This administrative burden not only strained their resources but also detracted from the customer experience.
The business needed a solution that would streamline these interactions, reduce manual work, and allow their team to focus on creative endeavors and customer relationships.
This administrative burden not only strained their resources but also detracted from the customer experience.
The business needed a solution that would streamline these interactions, reduce manual work, and allow their team to focus on creative endeavors and customer relationships.
PERMISSION GRANTED
Permission Marketing was brought in to simplify and improve the existing Shopify-based site.
Our mission was to customize the platform, particularly through the creation of a Trade Portal that could cater to various customer segments with different pricing and requirements.
By refining this custom solution, we aimed to reduce the administrative load on the team and empower them to serve their clients more effectively.
Our mission was to customize the platform, particularly through the creation of a Trade Portal that could cater to various customer segments with different pricing and requirements.
By refining this custom solution, we aimed to reduce the administrative load on the team and empower them to serve their clients more effectively.
KEY ACTIONS AND SOLUTIONS
Trade Portal Development
We developed a customized Trade Portal that streamlined the ordering process, reducing the need for repetitive manual communications. This portal was tailored to meet the unique needs of different customer segments, making it easier for the team to manage orders efficiently.
Comprehensive Documentation
Understanding the importance of maintaining and expanding custom solutions, we created a detailed manual for the client. This documentation provided clarity and made it easier for the team to manage their site and adapt to changes, ensuring long-term stability and ease of use.
Custom Integrations and Maintenance
We integrated various third-party software solutions with the existing platform and provided ongoing maintenance to keep everything running smoothly. Our approach focused on minimizing disruptions by implementing changes incrementally and controlling for potential issues.
Efficiency Improvements
By optimizing the backend processes and reducing the time spent on administrative tasks, we were able to reclaim approximately 10 hours per week for the team, with plans to further reduce this load by another 5 to 10 hours. This has allowed the team to redirect their focus towards more value-driven activities.
THE RESULTS
The collaboration between the client and Permission Marketing has yielded remarkable results:
01 Time Savings
Significant reduction in manual labor, freeing up approximately 10 hours per week with the goal of increasing this to 15-20 hours.
02 Improved Customer Experience
The Trade Portal has streamlined the ordering process, making it easier for customers to interact with the brand and receive the service they expect.
03 Enhanced Operational Stability
Through meticulous documentation and careful integration, we've enhanced the stability of the platform, reducing the frequency and impact of technical issues.
By partnering with Permission Marketing, the client has transformed her operations, allowing the business to focus on creativity and growth.
The custom solutions we've implemented have not only simplified their workflow but also empowered the team to achieve their business goals with greater ease and efficiency.
The custom solutions we've implemented have not only simplified their workflow but also empowered the team to achieve their business goals with greater ease and efficiency.
Want to Learn More?
We'd love to learn about you and how we can help your business thrive.
To collaborate: Contact Us
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Email connect@permission.marketing.
To explore more of our work, check out our other case studies.
