SEO for Law
Working in law often means juggling intense workloads and constantly changing laws, all while deeply caring about each client's unique situation and needs. At Permission Marketing, we understand that SEO for law firms goes beyond just clicks and impressions. It's about deeply understanding your unique business needs and goals and creating a strategy that aligns with your purpose.b> Our approach to SEO is about building a lasting brand presence and driving meaningful, long-term success for your firm.

What SEO Means to Us

For us, SEO is not just about showing up on Google. It's about understanding the intent behind every search – recognizing that potential clients are looking to solve their legal problems and seeking trusted, authoritative sources.
Here’s how we redefine SEO for your law firm:

01 Purpose-Driven Strategy

We begin by discovering your firm’s unique issues, needs, and goals. Our work aligns with what matters most to your business, making our strategies resonate with your target audience.

02 Holistic Approach

SEO is more than just driving traffic; it’s about lead generation, building your brand’s reputation, and creating lasting connections with potential clients.

03 Long-Term Investment

SEO is a strategic, long-term investment aimed at building a strong, lasting brand presence. While faster wins can be achieved through paid ads, SEO nurtures warm leads by engaging clients with valuable content before they ever contact you.
top video seo strategy tips
Do You Need Customized SEO Solutions?
At Permission Marketing, we recognize that no two law firms are the same. Large and small law firms, family law attorneys, criminal lawyers - you're all going to have different needs. Each firm has its own set of goals, whether it’s traffic, lead generation, or building your brand and its reputation. Our tailored SEO services include:

In-Depth Discovery

We start by understanding your firm’s specific needs and goals, making sure our strategies are purpose-aligned.

Keyword Research

Identifying the most relevant and impactful keywords that your potential clients are using to find legal services.

Content Creation and Optimization

Crafting compelling and informative content that answers your audience's needs and positions your firm as an authority.

Local SEO

Developing your local online presence to attract clients from your geographic area through optimized local listings and reviews.

Link Building

Building high-quality backlinks to improve your site’s authority and search engine ranking.

Technical SEO

Optimizing your website’s structure, speed, and mobile-friendliness for both search engines and users.

Ongoing Monitoring and Reporting

Providing regular updates and transparent reports on progress and results.
Here’s What You Can Expect

Aligned with Your Purpose

We tailor our work to reflect what matters most to your business.

Based on Permission

Our strategies are built on mutual understanding and agreement, making sure we're on the same page with your goals.

Regular Meetings

Stay informed and engaged with regular updates and meetings with your dedicated project manager.

Continuous Improvement

We continually rediscover and adjust our strategies based on your evolving needs and goals.

Partnership with Heart and Purpose

At Permission, we believe in a client-centric approach - which basically means we're here to serve. We've learned that regular communication, ongoing rediscovery of your needs, and providing clear, actionable insights through weekly work reports are all extremely important. We’re not here to overwhelm you with technical jargon. We’re here to serve you, making sure you understand the progress and value we bring to your firm.
At Permission Marketing, we want to see your firm transformed into something amazing. This happens through creating genuine connections and delivering real value. Let us help you build a powerful online presence and achieve your dreams
Ready to take the next step?
Contact us today to learn more about our purpose-driven SEO services for law firms and how we can support your growth.